Question:

How do the Shimmer Shampoo and Shine Conditioner differ from other shampoos and conditioners on the market?

Answer:

Like all of our products, Shimmer Shampoo and Shine Conditioner are about purpose and philosophy. Recognizing that the hair is basically an extension of the skin and that products for the hair and scalp is just as important as those used for skin care, we created a shampoo and conditioner that are "simple, active and clean", just like all of our products.

Simple Obviously, you wash and condition your hair and that is a simple process.

Active There are nourishing ingredients in Shimmer Shampoo that stimulate the scalp and lead to healthy hair growth. Shine Conditioner provides moisture to protect the cuticle or outside layer of the hair and puts the healthy oils back into the hair and scalp that make the hair smooth, the cuticle shiny, and leaves the hair untangled, flowing and lustrous.

Clean The clean part is that the products are free from harsh detergents and chemicals that actually detract from the health of the hair and can strip the hair and create issues. I really encourage people to go onto the website and look at the IT ingredients in these products. For instance in our shampoo, we have IT807 (wheat amino acids, panthenol, tocopherol, caprylic acid, and glycine). When you read about these things, you will see how they provide stability, shine, brightness, and protection against split ends; like panthenol, which is pro-vitamin B5 that thickens the hair and is important for moisture retention. Tocopherol, vitamin E, is important for the antioxidant capability of the hair. Another IT ingredient, caprylic acid, is important for oxygen and delivery of nutrients to the scalp.

Each ingredient on the IT list is there for a purpose and philosophy. If you will read these things, when people ask you why the products are so amazing, and why they contribute to the health of the skin and scalp, you will be able to provide them with accurate information. The combination of these ingredients form the IT (innovative technology and science) that leads to the final selection of ingredients that makes each of the products unique and effective. We have an amazing number of reports about what the shampoo and conditioner have done for people's hair. Remember that overall, the products are simple, active and clean. This means they are free from harmful chemicals like SLS and they are active because they are full of beneficial things.

 

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